Julie Versman, MBA - VP of Marketing

Ms. Versman's management career has encompassed marketing and sales responsibilities on nationally marketed product lines and new product introductions. At the Quaker Oats Co. and Kraft Inc./Philip Morris, her work in product management included strategic planning, market analysis, consumer research, advertising, promotion planning and creative production on $20-$50 million brand franchises. She directed all marketing activities at Gardenburger, Inc., including re-positioning the product line, corporate branding and expansion into new sales channels. At IPM Technologies, which specialized in the R&D of insect pheromone-based agricultural products, she developed and implemented all phases of commercialization of the company's first product. Most recently, she was Director of Marketing for biopesticide company AgraQuest, Inc., where she ran the consumer retail business and directed all marketing activities for agricultural, turf and ornamental channels. Ms. Versman holds a BS in Environmental Science and an MBA from the University of Texas.